Behind The Signs: Year End Planning For Your Sign Shop!
In this insightful episode of Behind the Signs, hosts Joe and Liz dive into essential year-end planning strategies to help you close out the year on a high note and set your sign business up for success in the new year. From financial tips like maximizing cost of goods sold and managing vendor relationships to […]
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Behind The Signs: Hiring For Your Sign Shop – Building The Dream Team
In this episode we chat about a question we get asked often: How do you hire good people on your team? We break things down by revenue point (0-$100k, $250k, etc) and see what roles should be filled first in your shop. Join us as we share stories, tips, and laughter, all while celebrating the […]
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Behind the Signs: Taking Over a 100 Year Old Sign Shop
In this episode we chat with Jennifer Cooper of Cooper Sign Co and her journey in running this 100 year old shop. A woman owned legacy sign shop comes with its challenges but its her perseverance and confidence in the industry that has kept the company strong! 00:00:00 Intro 00:01:00 Origins 00:15:13 A Fresh Perspective […]
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Behind the Signs Podcast: We have our own museum!
The latest “Behind the Signs” video podcast, hosted by Joe Arenella, is a fun interview with the museum that represents our industry! This latest episode takes the listener on a learning journey about Casey Goldman-Davies and the American Sign Museum. She’s telling our story and preserving our industry’s legacy. Please subscribe to the Behind The Signs Youtube channel […]
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