Category: Featured

Sponsored Content: To learn more about the ADA sign making process, follow this six step system provided by Nova Polymers.

The post Unlock Simplicity with Nova Polymers appeared first on Sign Builder Illustrated, The How-To Sign Industry Magazine.

The Digital Signage Experience took place in Las Vegas at the West Hall of the Las Vegas Convention Center on December 9 and 10. The show featured innovative companies from all aspects of the digital signage industry from content management, to connectivity, to parts, to LED screens and more. One interesting theme, aside from the […]

The post Digital Signage Experience 2024 Recap appeared first on Sign Builder Illustrated, The How-To Sign Industry Magazine.

Cornbread Customs in Springfield, Nebraska has been doing business for five years after getting started by a stroke of creative motivation and marketing brilliance. Hoan Dinh, one of the founders of Cornbread, got his start in woodworking at a cabinet manufacturing business after serving in the U.S. Army. Hoan enjoyed the cabinet work and was […]

The post Home Cooked: Cornbread Customs Carved Signage appeared first on Sign Builder Illustrated, The How-To Sign Industry Magazine.

If your organization is like most, you employ leaders and rising high achievers. But are you connecting those two groups in a meaningful way? Dr. Sherry Hartnett says many organizations aren’t—or at least they aren’t doing so in a way that maximizes the wealth of knowledge and experience your most experienced people possess.  “Senior employees […]

The post 7 Steps to Build A Mentoring Program appeared first on Sign Builder Illustrated, The How-To Sign Industry Magazine.

Finding the right people to bring your vision to life is a challenge every sign business owner faces. In the signage industry, where creativity and technical skills meet, your team can make or break your success. Hiring and retaining employees is no easy task, but with the right strategy, you can build a dedicated crew […]

The post Hiring For Success appeared first on Sign Builder Illustrated, The How-To Sign Industry Magazine.

There’s nothing more frustrating than being told you’re wrong—when you know you’re right. That has happened a few times recently when sign companies installing channel letter signs failed an electrical inspection.     Here’s what’s behind the error: Changes when new UL 48 rules took effect on July 1 have not gotten to all electrical inspectors (or AHJs […]

The post ISA Column: Do U Know UL?  appeared first on Sign Builder Illustrated, The How-To Sign Industry Magazine.

This story originally ran on signshop.com in October 2021. Shepherd’s Eye Brewing Co., is a family- and veteran-owned start-up brewpub that recently opened up in Florida, New York. The brewing company derives its name from one of the co-owner’s German shepherd’s, Zeus, who the family notices keenly watches all their beer-making processes and developments. In […]

The post Behind The Scenes: Custom Signage for Brewery Stuns appeared first on Sign Builder Illustrated, The How-To Sign Industry Magazine.

When Levi King opened his electric sign installation and repair business as a 20-something entrepreneur, he assumed that a reputation for fast, affordable, high-quality work was the secret to success. Though that was mostly true, he soon learned that less obvious factors–like the strength of his business credit–would play an equally vital role in growing […]

The post Four Ways to Financially Level Up in 2025 appeared first on Sign Builder Illustrated, The How-To Sign Industry Magazine.

A business without a clean, well-maintained sign might as well be just another building. It’s often the first thing potential customers see, so it carries a lot of weight on a customer’s first impression of the company. A dirty or broken sign may have them wondering if everything related to the company’s products or services […]

The post Wear, Tear & Repair: Sign Maintenance Tips appeared first on Sign Builder Illustrated, The How-To Sign Industry Magazine.

There’s been one common theme I’ve been noticing in my recent conversations with shop owners: proactive sign servicing. Shops all over the country have begun to join the movement behind the popular trend. Some sign businesses now have teams that go out on weekly, or sometimes even daily, patrols to check their local installs to […]

The post Editor’s Column: Service Industry appeared first on Sign Builder Illustrated, The How-To Sign Industry Magazine.