$7M Grant Awarded for Washington County’s U.S. Border Signage
According to MyBellinghamNow.com, the Federal Department of Transportation has awarded the Washington State Department of Transportation a nearly $7 million grant to update nearly all of the border wait time signs in Whatcom County. Sen. Maria Cantwell said told the publication the current signage across the region is over 20 years old and is becoming […]
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Small Business Branding: How to Amp Up Visual Identity
A strong visual identity is the core of successful corporate branding. But how do you create a compelling and cohesive visual identity? What makes it recognizable? And will it drive attention to a small business? Most entrepreneurs have these questions in mind as they set out to transform their brand image. I don’t think branding […]
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Three Digital Signage Content Strategies
Digital signage is a dynamic, captivating form of signage, but when it comes down to it, the displays are only as good as the content on them. Your customers can have the biggest, brightest display with the best resolution, but if all they’re putting on it is the temperature and time, it doesn’t really matter. […]
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Digital Signage Software Market Projected to Triple to $35.2B By 2033
According to ResearchAndMarkets.com, the global digital signage software market reached a value of nearly $10 billion in 2023, having grown at a compound annual growth rate (CAGR) of 13.64% since 2018. The market is expected to grow from $10 billion in 2023 to $18.9 billion in 2028 at a rate of 13.47%. The market is […]
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How Sign Designers and Salespeople Can Work Together
There’s an ongoing battle between designers and sales representatives, which is predictable considering designers like to have more time with projects and sales reps need everything now. This can create much tension between these departments. However if we keep the main objectives for these groups in focus, it will be easier to maintain a relationship […]
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5 Facts About LED Lighting
LED lighting has been in the sign market for years, and it has grown to be the leading choice for illumination in our industry. We take a look at how the LED market is currently doing, and where it is projected to go. Check out these five facts and statistics to learn more about this […]
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Behind The Scenes: Illuminated Signs for Popular Coffee Shop
This post originally ran on signshop.com in 2021. “Coffee-Eats-Goodtimes.” This feel-good, welcoming sentiment also happens to be the branding slogan for Fiddleheads Coffee Co., a family-owned specialty coffee company with multiple cafés and artisan bakeries located across the state of Wisconsin. Their slogan showcases what they offer as well as what they’re passionate about—great-quality coffee, […]
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The Effectiveness of Direct Mail
When we think of the evolving technological landscape available, some people are quick to count out key mediums like print. However contrary to popular belief, Americans have proven the value and necessity for print, claiming it still has skin in the game and is often times preferred to newer mediums. Despite the ongoing flow of […]
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Looking Back: How The Las Vegas Arches Were Illuminated
This post originally ran on signshop.com in 2020. The City of Las Vegas illuminated its new, eighty-foot-tall Gateway Arches spanning Las Vegas Boulevard between St. Louis and Bob Stupak avenues at the base of The STRAT Hotel, Casino & SkyPod on the evening of Wednesday, November 18, 2020. Conceived and designed by Selbert Perkins Design […]
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Blackout Signs & Metalworks is Revved Up for Neon
Some of the most passionate people out there are those who love their classic motorcycles and those who love their classic signs. Combine these two interests, and to quote a vintage candy bar adage, you’ve got two great tastes that go great together. Flying G Vintage Motorcycles in Joaquin, Texas specializes in classic motorcycles. Owner […]
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