Sign Builder Illustrated Welcomes Alexandra Lund to Its Advisory Board
Sign Builder Illustrated welcomes Alexandra (Alex) Lund, co-founder of Bismarck Sign Co. in Bismarck, North Dakota, to its advisory board. Lund, who was profiled by Wendy Graves earlier this year, brings a strong entrepreneurial mindset and a wealth of signage knowledge to the advisory board. “I believe that my diverse background in graphic production, graphic […]
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SBI at ISA Expo: On-Site Education, Workshops and Interviews
For nearly 40 years, Sign Builder Illustrated (SBI) has been committed to helping sign shops succeed by providing quality, how-to editorial content. This year, we will take that commitment one step further at the ISA Expo through on-site education, workshop sponsorship, on-the-floor interviews and a commitment to the Sign Research Foundation. On Tuesday, April 22nd, SBI will […]
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Behind The Signs: Building a Strong Brand for Your Sign Shop

In Part 3 of our “So You Want to Start a Sign Shop” series, Joe and Liz Aranella are joined by special guest Russell Toynes — branding expert, sign shop owner (Studio Dzo), and creative leader — to dive deep into how to build a strong, authentic brand for your sign business. From creating a […]
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United States Digital Signage Market Valued at $7.15 Billion by 2029
The report “Digital Signage Market Size, Share & Growth” by Market and Markets details that the the digital signage market in the US is projected to grow from USD 5.66 billion in 2024 to USD 7.15 billion by 2029, registering a CAGR of 4.8% during the forecast period. Continue reading the excerpt from the report […]
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The Ins and Outs of Permitting and Installing Digital Signage

Sign shops have plenty to offer when it comes to selling and implementing digital signage for their clients, but where their skills truly shine is in the permitting, fabricating of custom elements, and installing the digital signage. “Sign companies are a point of connection/leverage between manufacturers and end customers as well as important sources of […]
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Editor’s Column: Enduring Ebbs and Flows
As the industry gathers for yet another ISA show, the latest problem to face the market is the Trump Tariffs. In the first edition of our new Sign Stories video series, I welcomed Scott Cutcher of Kōr Visual Group to discuss the Trump Tariffs and how sign shops can best navigate the challenges surrounding them. […]
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Sign Builder Illustrated’s Inaugural Sign Design Awards

Every high-quality sign starts with good design. Our inaugural SBI Sign Design Awards will showcase top sign designs submitted from our readers. The eight categories featured in the awards include best electronic messaging center, best LED installation at an arena or stadium, best restaurant/bar branding package, best vehicle wrap, best university or school signage package, […]
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Roland DGA Corporation Announces Personnel Changes Within its New Markets and Business Development Department
Roland DGA Corporation has made four key personnel changes within its New Markets and Business Development department. Kitt Jones, who served most recently as Roland DGA’s Business Development and Co-Creation Manager and earlier as Application Specialist, has been appointed to the newly created position of Segment Manager of Interior Design and Surface Decoration. In his […]
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From Sign Shop to FinTech: Building Business Credit

For National Financial Literacy Month, Sign Builder Illustrated asked Levi King, founder of Nav, and Gerri Detweiler, author and education consultant for Nav, for ways sign business owners can leverage credit to help grow their business. SBI: Levi , you’ve created a tech company, Nav, that helps business owners build and manage business credit, but […]
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Epson at ISA Sign Expo 2025: Imaging Print Solutions
Epson today announced it will be showcasing its wide range of digital printing solutions at ISA Sign Expo, the preeminent event for the sign, graphics, print, and visual communications industry from April 23-25 in Las Vegas, Nevada. At the show, Epson will be introducing new products and sharing a preview of forward looking professional printing technology. […]
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