How to Value Your Sign Design Work
I am not a designer. When I first started my business, I did not understand the value design brought to my business or my clients. So, the truth is, I ran a sign shop for years and never charged for design work. It was just a small line item on our estimate sheets, and we […]
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NY Community Installs LED Board in Communications Effort
This summer, Yonkers, New York added a new LED display to the city. Dubbed “Yonkers-Tron,” the video board, made by SNA Displays, is a part of a mayoral communications initiative. It measures 16-feet-6-inches high and 26-feet-3-inches wide. Yonkers Engineering Department handled the installation of the board, according to Digital Signage Today. “Yonkers-Tron welcomes all to […]
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Daktronics and Open Media Bring EcoSmart Tech to Liverpool Event Space
BOXPARK Liverpool is an event space based in Liverpool, England that hosts large crowds and parties, so when they needed new LED installations to advertise outside their building in a prime location, Daktronics was called upon. With this being BOXPARK’s first location outside of London, they wanted to make a statement with prime digital advertising […]
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Alliance Franchise Brands Recognized for Inclusion Efforts
Alliance Franchise Brands’ Allegra Marketing Print Mail and Image360 were recently named to Entrepreneur’s list of Top Franchises for Diversity, Equity and Inclusion. This distinction follows years of dedication and focused effort surrounding the topics at the company. “We are honored to be recognized by Entrepreneur magazine for our dedication to fostering equality and representation […]
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Texas Sign Shop Falls Victim to Arson
On June 2 at around 6 a.m., the Huntsville, Texas Fire Department was called in to fight a blazing fire at a local building, which contained a sign shop and barbershop. “We were dispatched to a commercial fire at 404 IH 45 South,” Huntsville Fire Department Chief Greg Mathis told the Huntsville Item. “Dispatch was […]
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Behind the Signs: Taking Over a 100 Year Old Sign Shop
In this episode we chat with Jennifer Cooper of Cooper Sign Co and her journey in running this 100 year old shop. A woman owned legacy sign shop comes with its challenges but its her perseverance and confidence in the industry that has kept the company strong! 00:00:00 Intro 00:01:00 Origins 00:15:13 A Fresh Perspective […]
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Sign Industry Training: The What, the Why and the How
Media Partnership originally appearing in Sign Builder Illustrated‘s August 2024 edition WHAT is the point of training? Training is a process of increasing the knowledge and skills relating to a particular role or skill, but it also has wider benefits. The process can include product updates; goals to improve capability, productivity and performance; and ways to […]
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Epson Unveils New High-Speed Dye-Sublimation Printers
Epson has added two new 64-inch dye-sublimation printers to its SureColor F-Series line. The new SureColor F9570 and SureColor F9570H feature a space-saving, an expanded ink set and the ability to produce high-quality images on textiles and hard goods such as promotional products and photo panels. Replacing the SureColor F9470 and F9470H, the new models are purpose built for round-the-clock productivity and […]
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How and When to Push for a Variance
Winning a variance takes time and money. While it can be a gamble, the payoff can be great. Last year, ISA launched a service to help. Recently, one gas station landed a new—and bigger—sign thanks to ISA’s work. The proposed sign did not meet the city’s criteria for freeway signs since it wasn’t directly adjacent. The […]
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How Cadwell Design + Sign is Building the Future
This feature was originally published in Sign Builder Illustrated‘s August 2024 edition. Cadwell Design + Sign in Holliston, Massachusetts prides itself on being at the forefront of sign design, fabrication and installation. Senior Director of Design and Project Management Jenny Bridges joined the team 19 years ago as a temp in the engraving department and […]
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