Category: Blog

The emergence of artificial intelligence (AI) has heralded a groundbreaking transformation for businesses across every imaginable sector, from small startups to multinational corporations. This is far more than a fleeting trend; AI stands as a powerful catalyst, fundamentally altering the way businesses operate, reshaping customer expectations, and redefining competitive landscapes. Organizations that hesitate to integrate […]

The post AI By Your Side appeared first on Sign Builder Illustrated, The How-To Sign Industry Magazine.

SBI: Thanks for being here with us Peter. How do you view the future of print technology? Does AI factor into your vision of the future? Peter Kowalczuk (PK): We’ve been hearing about the ‘death of print’ for years, but what we’re actually seeing is print evolving and thriving, in ways we couldn’t have imagined […]

The post Seeing The Future appeared first on Sign Builder Illustrated, The How-To Sign Industry Magazine.

Watchfire, the official and exclusive scoreboard and videoboard provider for the National Federation of State High School Associations (NFHS), is unveiling the TouchConnect, a scoreboard controller that is transforming game-day operations with a faster, smarter, and more intuitive scoring experience. TouchConnect will make its debut at the National Athletic Directors Conference & Exhibit Show in Tampa, […]

The post Watchfire to Debut TouchConnect at 2025 NFHS National Athletic Directors Conference appeared first on Sign Builder Illustrated, The How-To Sign Industry Magazine.

SBI: What motivated you to start NOVA Signage? What type of work were you doing before you started the company? Yat Chang, Growth Lead, NOVA Signage (YC): NOVA Signage was built on years of hands-on experience in the sign industry. Before its launch, the team had been producing LED neon signage since 2016, serving a […]

The post Getting To Know NOVA Signage appeared first on Sign Builder Illustrated, The How-To Sign Industry Magazine.

Liz and I get questions from new members in the Behind the Signs Facebook Community as part of the sign-up process; the wealth of knowledge there blows me away! (Please feel free to post questions in the community anytime). Recently, one question from Ryan W. really stood out. He asked simply, “How can I be […]

The post How To Be Better appeared first on Sign Builder Illustrated, The How-To Sign Industry Magazine.

Design is the heart of every great sign — yet many sign shops still give it away for free. In this episode of Behind the Signs, Joe and Liz break down why this outdated practice is costing shops thousands, hurting designers, and devaluing the entire industry. Using real examples from fabrication shops, production-level shops, and […]

The post Behind The Signs: Stop Designing For Free appeared first on Sign Builder Illustrated, The How-To Sign Industry Magazine.

We get it—Capitol Hill can feel a world away from your shop floor. But the truth is, decisions made in D.C. ripple out fast. They shape the rules you work under, the training your team can access, and even the kinds of signs you’re allowed to install. That’s why ISA is showing up—so your business […]

The post The Voice of The Industry appeared first on Sign Builder Illustrated, The How-To Sign Industry Magazine.

The December edition of Sign Builder Illustrated is now live. This issue features incredible artwork from an international artist who uses wide format printers to make his work pop and much more. Read about a new company helping sign shops design, survey and get permits faster. Find out what Canon thinks about the future of […]

The post December 2025 Digital Edition appeared first on Sign Builder Illustrated, The How-To Sign Industry Magazine.

The Atrium Health Amphitheater, a live entertainment venue 80 miles south of Atlanta, added a digital signage network comprising approximately 1,700 square feet of outdoor LED video technology from SNA Displays. Designed with state-of-the-art sound technology, VIP experiences, and more, the Atrium Health Amphitheater hosts live music and other performances with covered, fixed, and lawn seating for 10,000 […]

The post Georgia Outdoor Entertainment Venue Upgrades with Digital Signage appeared first on Sign Builder Illustrated, The How-To Sign Industry Magazine.

Daktronics and Park Outdoor are celebrating Park Outdoor’s 50th digital billboard, a traditional billboard conversion serving travelers moving toward I‑81 just north of Syracuse, New York. The project advances Park Outdoor’s strategy to modernize proven locations and provide local advertisers with more flexible, timely messaging options. “Reaching our 50th digital is an important milestone for […]

The post Park Outdoor Celebrates 50th Digital Billboard with High-Visibility Upgrade appeared first on Sign Builder Illustrated, The How-To Sign Industry Magazine.