Category: Featured

Building a sustainable and profitable shop is both challenging and rewarding. Before launching a sign and graphics business, it’s important to know there are many ways to begin. So let’s dive in.   In the Behind the Signs community, someone recently asked how to get started in the graphics business. Their three main questions were:  How […]

The post Three Steps to Launching a Successful Signage and Graphics Business appeared first on Sign Builder Illustrated, The How-To Sign Industry Magazine.

Sinner Creations of Spring Lake, North Carolina prides itself on creating elite and impeccable vehicle wraps. Mike and Haley Sinclair, Owners of Sinner Creations, sat down with Sign Builder Illustrated to give us a breakdown of what goes into an award-winning wrap. Read what Mike has to say about the thought process behind a one-of-a-kind, […]

The post Teal the Show: An Award-Winning Vehicle Wrap appeared first on Sign Builder Illustrated, The How-To Sign Industry Magazine.

This feature was originally published in Sign Builder Illustrated‘s August 2024 edition. The right collaborations can be pretty sweet. Take this playful sign package for Treeline Treats in Winter Park, Colorado, a scenic mountain town outside of Denver. Client Winter Park Resorts commissioned local graphic design firm ArtHouse Design to develop a comprehensive branding scheme for […]

The post Connect the Dots: Sweet Designs for a Colorado Candy Shop appeared first on Sign Builder Illustrated, The How-To Sign Industry Magazine.

Every effective sign starts with good design. The 2023 honorees of Alliance Franchise Brands’ Project of the Year competition show just that. Despite being crafted with different fabrication techniques, all of the projects had one thing in common: a solid design concept. The annual awards program was open to all Alliance franchise members. Image360 Traverse […]

The post Branching Out: Alliance Franchise Brands’ Projects of The Year appeared first on Sign Builder Illustrated, The How-To Sign Industry Magazine.

I am not a designer. When I first started my business, I did not understand the value design brought to my business or my clients. So, the truth is, I ran a sign shop for years and never charged for design work. It was just a small line item on our estimate sheets, and we […]

The post How to Value Your Sign Design Work appeared first on Sign Builder Illustrated, The How-To Sign Industry Magazine.

This feature was originally published in Sign Builder Illustrated‘s August 2024 edition. Cadwell Design + Sign in Holliston, Massachusetts prides itself on being at the forefront of sign design, fabrication and installation. Senior Director of Design and Project Management Jenny Bridges joined the team 19 years ago as a temp in the engraving department and […]

The post How Cadwell Design + Sign is Building the Future appeared first on Sign Builder Illustrated, The How-To Sign Industry Magazine.

Four industry veterans have reunited to form Meridian Signs, a full-service provider of custom architectural and LED signage based in Houston. Founders Al Ross, Gregg Hollenberg, Joann Warren and SenLy Fox, all of whom have been sign experts in the region for decades, aim “to meet the growing need for excellence in signage design, project […]

The post Houston Sign Experts Reunite to Launch Meridian Signs appeared first on Sign Builder Illustrated, The How-To Sign Industry Magazine.

Sign professionals from across the Mid-South region poured into Memphis, Tennessee July 17-20 for MSSA SignConnexion 2024. Spanning three days, the annual trade show and meeting marked the organization’s 50th anniversary. I arrived on Wednesday evening and headed to a networking event at a local bar, where attendees enjoyed a buffet, drinks and a few […]

The post MSSA SignConnexion 2024: 50 Years of Community and Business Development appeared first on Sign Builder Illustrated, The How-To Sign Industry Magazine.

Lately ISA has seen state-level licensing issues becoming trickier to navigate for sign and graphics companies. This can take on any number of forms, but a few trends have emerged—as have a few possible solutions.   We learned a few things recently when ISA, Southern States Sign Association and some highly involved and connected members were […]

The post Open to Interpretation: State-Level Licensing Issues appeared first on Sign Builder Illustrated, The How-To Sign Industry Magazine.

Nike is taking over the façade of the Centre Pompidou art museum in Paris with a massive sports-themed digital display just in time for the Olympic Games. Located in the center of the city, the iconic 1970s glass-and-metal structure will open Nike’s “Art of Victory” exhibition on July 24, celebrating the journey of Nike Air […]

The post Nike Takes Over Parisian Art Center with Giant Video Display appeared first on Sign Builder Illustrated, The How-To Sign Industry Magazine.